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明星與品牌如何實現雙贏?韓都衣舍 X IU實力圈粉明星時尚圈

來源:未知 責任編輯:摩登中國網 時間:2020-08-24 20:53

PANDIANJINQIGUONEISHISHANGXINGYEDONGXIANG,BUNENGBUTIHANGUOZHIMINGGESHOU、YANYUANIULIZHIENSHOUCIXIESHOUHANDOUYISHEKUAJIESHISHANG。2020NIAN8YUE17RI,HANDOUYISHEZHENGSHIXUANBUIUZUOWEISHISHANGZONGJIANRUZHI,BINGFABUQIUDONGXINZUO<ZHICHANGUDINGYI>XILIE,XIAOXIYIJINGFABU,FENFENYINQIGEJIAMEITIBAODAO,DANGTIANCHONGSHANGLERESOUBANGDAN,GENGZAIFENSIDANGZHONGXIANQIYILUNFENGBAO。

(WANGYOUREYIJIETU)

BUJINRUCI,HANDOUYISHEGENGSHIZOUHONGLEMINGXINGSHISHANGQUANDE,PINPAIREDUZAINIANQINGXIAOFEIRENQUNZHONGYIDUXIANQIGAOCHAO。

CICIHANDOUYISHEHEIUGONGTONGDAZAODEQIUJIXINZUO——<ZHICHANGUDINGYI>TONGQINXILIE,CONGQIANXIYIDAIHEZSHIDAIDESHIJIAOCHUFA,WANQUANTIAOTUOCHUANTONGZHICHANGOLXINGXIANGDEZHIGU,WEIZHICHANGXINXIANXUEYEDEHAOQIXINHECHUANGZAOLI,TIGONGYUANYUANBUDUANDEXINSHIJUEMEIGAN。

KUOXINGGANJIEDUANSHIXIZHUANG,JIANGUNVXINGROUMEIXIANTIAOYUGANLIANQIZHI

XIAOCHUJUPAOPAOXIULIANYIQUN,TISHENGZHICHANGQIZHI,KEHUACHUDOUSHINVXINGDEQIAOPIMODENG

FASHIFUGUXIAOXIANGFENGLIANGJIANTAO,TIXIANLEXINSHENGDAINVXINGDESATUOHEJINGZHI

IUDERUZHIRANGWOMENZHONGXINRENSHILEHANDOUYISHE,JIUJINGSHISHENMERANGTAHUOBIANZHONGHANSHISHANGQUAN。

熱潮非一日之功,專注12年是立身之本

HANDOUYISHECHENGLI12NIANLAI,SHIZHONGSHENGENGYUNIANQINGSHISHANGNVZHUANGLINGYU,JIANCHIBUDUANYUYOUXIUDEXINRUISHEJISHILIANHESHEJIBINGTUICHULIANMINGKUAN,HUODESHISHANGMEITIDESHUAPING;CHANPINDUANCEZHONGDIANCONGKUANDUDAOSHENDU,SHEJI、JIANCAISHANGTUXIANCHUANGYI,MIANLIAO、FENGGELIQIUSHUSHIYUSHISHANGBINGCUN。

2020年,為了更好地提供年輕人所獨有的時尚服裝,韓都衣舍還在韓國首爾建立了年輕時尚設計院,作為首個在亞洲時尚高地首爾建立時尚研究機構的中國品牌,聘請韓國時尚王崔范錫、時裝設計師聯合會會長洪恩珠以及多名韓國頂尖服裝時尚院校系主任和教授作為設計院特聘教授,更好地研究年輕人的時尚趨勢,同時培養年輕的設計新興力量。由此帶來的時尚產品才能滿足當下年輕人對于時尚的追求。

  (NIANQINGSHISHANGSHEJIYANJIUYUAN)

ZHENGYINWEIRUCI,HANDOUYISHECAIGUANGSHOUMINGXINGSHISHANGQUANHAOPINGHEQINGLAI。ERZAOZAI2014NIAN,QUANZHIXIANJIUCHENGWEILEHANDOUYISHEPINPAIDAIYANREN,ZHEYESHIQUANZHIXIANWEIYIDAIYANGUODEZHONGGUOSHISHANGPINPAI,HOUYOUJIANGCUIFANXIZHAOWEISHEJIZONGJIAN,GENGSHIXUANYA、XUANMEI、SHENMENGCHEN、LIUYUXIN、ZHOUJIEQIONGDENGZHUDUOZHONGHANMINGXINGDESIFUPINPAI。

BUJINRUCI,ZAIGUANGDAXIAOFEIZHEQUANCENG,HANDOUYISHEGENGSHILIANXU7NIANQUANWANGXIAOLIANGLINGXIAN,QUANWANGYONGYOUCHAOGUO5000WANNIANQINGNVXINGFENSI,YEYIZHISHITIANMAONVZHUANGPINPAIFENSISHULIANGDIYI*。

*LAIZISHENGYICANMOU6YUENVZHUANGXIAOSHOUQIAN100MINGDIANPUSHOUYEFENSISHOUZANGSHUPAIMINGTONGJIDECHU,FENSISHOUZANGSHUJUJIEQUZI2020NIAN8YUE7RI,YOUJINANGAOXINGONGZHENGCHUXIANCHANGQUERENHUOQUSHUJUQUANCHENG

ZAISHOUDAOSHISHANGQUAN、XIAOFEIZHEDEYIZHIQINGLAIDETONGSHI,HANDOUYISHETONGSHIJIANCHIYONGCHANPINSHUOHUA。ZHENGRUIUSUOSHUO:"NIANQINGJIUSHIYAONULICHANGSHIBUTONGDEFENGGE”,20+DEZHICHANGXINRENBUKEBEIJUXIAN,CICI<ZHICHANGUDINGYI>YONGLILUODEKUOXINGHELITIDEJIANCAIZHANXIANCHUMODENGZHICHANGDESHIMAOXIANDAIGANHEDUOYUANHUADEXINZHICHANGMEIXUE,BINGQIYIQIEFUZAOSHEHUADEZHUANGSHI,GOULECHUXINSHENGDAIMODENGZHICHANGNVXINGDESHIMAOXIANDAIGAN。

系統升級品牌,引領年輕時尚

ZAINIANQINGSHISHANGNVZHUANGLINGYUSHENGENGDUONIAN, HANDOUYISHESHENANSHISHANGPINPAIFAZHANBENZHI。SHIFENGFUZHUANGXINGYEDAJINGZHENGSHIDAI,HANDOUYISHEZHUJIANYINGDUIFALI,CONGLASHENGPINPAILI、QUDAOLI、CHANPINLISANFANGMIANGONGTONGHANGSHIPINPAIZAINIANQINGSHISHANGNVZHUANGDELINGXIANDIWEI。

CICIHANDOUYISHEDADANPINREN“HANGUODIYINVSOLO”IUCHENGWEISHISHANGZONGJIAN,YINFAQUANWANGREYI,DANGZHIWUKUICHENGWEIZHONGGUOSHISHANGYINLINGZHE。XIANGXINWEILAI,HANDOUYISHEJIANGJIXUWEIZHONGGUOSHISHANGZHURUYUANYUANBUDUANDELINGGAN,ZAIGUONEIWAIDESHISHANGTURANGLIDOUNENGKAICHUCHUANGXINZHIHUA。

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